Founding Slot 01
Your name here.
Open · Accepting Applications
Representation reimagined for the modern athlete.
Est. 2026 · Los Angeles
A new kind of sports agency. Founder-led, deliberately small, and built around the belief that an athlete's career is a body of work — not a single contract.
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Now Accepting Founding Clients
Philosophy
The athlete is the institution.
For most of modern sports, the franchise has been the institution and the athlete has been the talent passing through it. We don't see it that way.
An athlete's career is the only constant: the leagues change, the coaches change, the cities change. Brunson Sports Agency is built around that fact — every contract, partnership, and decision treated as one chapter of a longer body of work.
That's why we represent few clients on purpose. Depth over scale. Judgment over volume. A career, not a contract.
S.B.
Sam Brown, Founder
Your career deserves more than an agent.
Apply to the Roster
Roster · 2026
Founding clients wanted.
Brunson Sports Agency is brand new. We are not signing in volume — we are choosing the small group of athletes who will define the practice from day one.
Our roster is intentionally empty.
We are a 2026 founding-era agency. We don't have a wall of headshots, fabricated deal totals, or a "selected clients" list. What we have is a clear philosophy, a founder who picks up the phone, and a finite number of seats reserved for the athletes we believe in.
Founding Slot 02
Your name here.
Open · Accepting Applications
Founding Slot 03
Your name here.
Open · Accepting Applications
Founding Slot 04
Your name here.
Open · Accepting Applications
Who we're looking for
A small group, taken seriously.
We're more interested in the shape of a career than a single highlight. The athletes who fit Brunson aren't always the loudest names — they are the ones with a long horizon, a clear point of view, and the discipline to build something that outlasts a contract cycle.
- Pro and college athletes with a defined long-term vision
- Rising prospects who value judgment over volume
- Veterans planning the next phase of their career
- Athletes building a brand beyond the field of play
- Talent in football, basketball, baseball, soccer, and beyond
- Anyone who would rather have a partner than a salesperson
Think you belong on the founding roster?
Start the Conversation
Services · 2026
A full-service practice.
One agency, one team, every part of an athlete's career — from the first contract to the chapter after sport. No outsourced specialists. No referral fees.
Contracts
Hard-nosed negotiation backed by deep market data and longer-term thinking. Every clause read, every option weighed, every dollar earned.
- League contract negotiation & restructure
- Free agency strategy & market positioning
- Bonus, option, and incentive structuring
Brand & Endorsements
We treat brand the way we treat contracts — with patience, taste, and a long view. The right partners, on terms that compound.
- Endorsement & NIL deal architecture
- Long-term brand partnership strategy
- Equity, ownership, and venture deals
Media & Content
An athlete's voice is an asset. We help build the platforms, the productions, and the relationships that turn it into a body of work.
- Podcast, documentary & series development
- Social and editorial strategy
- Press, interviews, and crisis communications
Financial Planning
Career earnings should outlast the career. We coordinate with vetted advisors to build a plan that's conservative where it counts and ambitious where it pays.
- Wealth planning & advisor coordination
- Tax, residency & entity structuring
- Investment due diligence support
Performance & Wellness
We help build the team behind the athlete — the trainers, recovery specialists, and mental performance coaches who keep careers long.
- Training, recovery & medical introductions
- Mental performance & coaching
- Travel, logistics & family support
Post-Career Strategy
The hardest negotiation of any career is with the version of yourself that comes after sport. We start that work early, and we stay for it.
- Front office, broadcast & media transitions
- Founder, investor & board pathways
- Education, philanthropy & legacy planning
— Disciplines
Built to work across sports.
We're sport-agnostic by design. Different leagues, same principles.
- Football— 01
- Basketball— 02
- Baseball— 03
- Soccer— 04
- Hockey— 05
- Combat Sports— 06
- Golf & Tennis— 07
- Olympic & Action Sports— 08
One practice. One team. Every chapter.
Talk to Us
About · 2026
A new kind of agency.
Brunson Sports Agency was founded in 2026 by Sam Brown on a simple bet: that athletes are better served by depth than by scale.
— Founder
Sam Brown
Founder · CEO
Built around one belief.
Sam Brown founded Brunson Sports Agency in 2026 after years inside the traditional agency world — long enough to see what it does well and where it stops short. The goal was never to start a bigger agency. It was to start a different one.
Brunson is structured to be small on purpose. A founder-led practice with a tight team, a small roster, and the kind of attention that scale agencies structurally cannot give. Every athlete on the roster works directly with the founder. That is not a marketing line — it is the operating model.
“The work isn't getting the deal. The work is making sure the deal still looks right ten years from now.”
— Principles
Three rules we don't bend.
— 01
Selective by design
We will always represent fewer athletes than we could. The roster size is the product. Less is the strategy.
— 02
Founder-led
You will not be handed off to a junior account manager. The founder is on the call, in the negotiation, and on text the night before the deal closes.
— 03
Career, not contract
We measure ourselves by the shape of an entire career — not by the size of any single deal. Long horizon, every decision.
— Roadmap
Where the practice is going.
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Now / 2026 Live
Founding chapter
Doors open. We are accepting a small number of founding clients across sport and discipline. Every conversation goes directly to the founder.
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Phase One
Build the practice areas
Stand up the in-house contracts, brand, media, and post-career teams. Bring vetted financial and performance partners under one roof.
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Phase Two
Grow without scaling
Selectively add a small number of additional athletes — only where we can hold the standard the founding clients were promised.
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The Horizon
A practice that outlasts the careers
The ambition is simple: to still be the right partner ten and twenty years from now — for the athletes we sign today, and for the chapters that follow the playing career.
— FAQ
Questions, answered honestly.
You shouldn't, unless the answer to that question is obvious to you. Founding
clients sign because they want the founder's full attention, a stake in how
the practice is built, and a partner whose interests are precisely aligned
with theirs. If "biggest agency in the room" is what you want, you should
pick one of those. We will tell you that, plainly.
The founder. That is the entire point of the firm and the reason the roster
stays small. As we grow, we will hire — but the rule that the founder is on
every roster client's deals is structural, not aspirational.
We are sport-agnostic by design — football, basketball, baseball, soccer,
hockey, combat sports, golf, tennis, Olympic and action sports. We work with
pro athletes, rising prospects, college athletes navigating NIL, and
veterans planning the next chapter.
Standard, transparent, and within league-regulated maximums where applicable.
We will walk through every number with you in writing before anything is
signed. No referral kickbacks. No hidden retainers.
Use the contact form, call or text (949) 293-4446, or email
sambrown3rd@icloud.com. Every inquiry is read by Sam directly.
Expect a personal response within 48 hours.
Build the next chapter with us.
Get in Touch
Contact
Let's talk.
Roster applications, brand inquiries, and press all go to the same place: the founder. Expect a personal response within 48 hours.
Every inquiry — roster, brand, or press — goes directly to the founder. Reach Sam by phone, text, or email below.
Based In
Los Angeles, California
Phone & Text
(949) 293-4446
Email
sambrown3rd@icloud.com
Founder
Sam Brown · Direct line
Response Time
Within 48 hours, every time.
— Apply to the founding roster
Application received. Thank you.
Sam will personally review your application and be in touch within 48 hours. Every inquiry is read directly by the founder.
Need him sooner? (949) 293-4446
Something went wrong sending your application. Please email sambrown3rd@icloud.com or text (949) 293-4446 instead — Sam will get it either way.